Digital Twins


New brand identity

For Insilico Biotechnology AG, we created a new brand identity from scratch. A brand identity consisting of a logo and other brand elements, web design, and a 3D-animated film. We took the concept of the digital twin as a starting point, and incorporated it into all the elements. Together, these elements form a recognisable unity.

This image shows Insilico logo in front of 3D created world with digital antibodies


The logo we designed combines a futuristic look with playfulness. The ‘O’ is the recognisable brand element, and – along with its mirroring components – it refers to the digital twins that are central to Insilico’s software. The logo reappears in the various add-ons that are part of Insilico's software platform.

This image shows mock-up laptop with Insilico Biotechnology website

Web design

We used the animated film as the basis for the web design, in order to realise a seamless interaction between the film – which is prominent on the website – and the website itself. It's a colourful design, which strikes a balance between professionalism, futurism, and playfulness.

This mock-up image shows an iPad with animation on Bioreactor and digital twins for Insilico BiotechnologyThis image shows a 3D reconstruction with bioreactors being used in Digital Twin research at Insilico BiotechnologyThis mock-up image shows letter format for Insilico Biotechnology

3D-animated film

The film visualises the digitalisation of the pharmaceutical industry, showing a clear transition from a conventional laboratory setting to a virtual one: the real world's digital twin counterpart. In the virtual world, we see the benefits of Insilico's software applications, and how users can interact with the virtual environment.

Find out what we can do for you!

Contact us at or call +31 20 777 20 72.

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